Scaling SaaS & B2B Brands with Content-Led SEO.
With 4+ years of experience, I specialize in building high-authority, white-hat links and developing content strategies that drive organic traffic and tangible business growth.
Skills & Expertise
My expertise lies in a holistic approach to SEO, combining technical skills with strategic content and outreach.
Link Building
On-Page SEO
Content Strategy
Digital PR
Professional Journey
A timeline of my career growth and key responsibilities.
Jan 2023 – Present
Subject Matter Expert - SEO
Mavlers
Driving SEO strategies for 15+ clients, mentoring a team of 10, and adapting to the evolving AI/LLM search landscape.
Jun 2021 – Jan 2023
Senior SEO Executive
Thrillophilia.com
Led the link-building team, managed 200+ revenue-driving keywords, and scaled organic traffic through targeted campaigns.
Featured Projects
A selection of my work that showcases my skills in driving results.
Adapting SEO for the AI Search Era
Leading a team to secure and grow organic visibility for a portfolio of 15+ clients in the new landscape of generative AI search.
Scaling Organic Leads for a Major Travel Platform
Leading a high-performance link-building team to generate over 27,000 monthly leads and dominate competitive, revenue-driving keywords.
Recent News & Insights
Sharing my thoughts on the latest trends in SEO and digital marketing.
October 24, 2025
The Impact of AI on Modern SEO Strategies
A deep dive into how large language models and generative search are fundamentally changing the landscape of digital marketing and SEO....
Read More →October 18, 2025
Link Building in 2025: Quality Over Quantity
Move beyond outdated tactics. Discover modern link building strategies that focus on relevance, authority, and building real relationships....
Read More →October 11, 2025
Content is Still King: Thriving in the Age of AI
AI can generate words, but it can’t replicate true human experience or expertise. Learn why high-quality, human-centric content is your most powerful SEO asset....
Read More →Ready to Grow?
I'm passionate about helping brands scale. If you're looking to elevate your digital presence through smart SEO strategies, let's talk.