Project Overview
- Client: DK Hardware
- Industry: Hardware / E-commerce
- Scope: Global SEO and Strategic Link Building
- Duration: Ongoing Performance Partnership
Objectives
- Scale organic traffic through category-level optimization.
- Secure top-tier keyword rankings for high-intent transactional terms.
- Acquire high-authority, niche-relevant backlinks to boost domain equity.
- Enhance brand visibility and drive sustainable revenue growth.
Key Responsibilities
Search Engine Optimization (SEO)
- Comprehensive keyword research and gap analysis using Ahrefs and SEMrush.
- On-page optimization including metadata hierarchy, semantic headings, and internal linking structure.
- Advanced category and product page optimization for e-commerce performance.
- Technical SEO audits and coordination for crawl efficiency and indexation.
- Strategic content planning for high-conversion landing pages.
Strategic Link Building
- Targeted guest posting on premium, niche-relevant platforms.
- High-impact manual outreach campaigns for authority acquisition.
- Strategic niche edits and contextually relevant link insertions.
- Data-driven anchor text diversification to maintain a natural link profile.
- Continuous competitor backlink gap analysis and reverse engineering.
Tech Stack & Tools
- Analytics: Google Analytics, Google Search Console
- SEO & Research: Ahrefs, SEMrush
